12/10/2007

Covert.


Burton Snowboards, where I work as a web-designer, just launched an edgy new campaign aimed at the 4 "ski resorts" that still ban snowboarding. There is a big stack of ched at the end of the rainbow for four dedicated poach teams who pull off the best stealth run on one of these prude mountains and videotape it. 5 grand to the winners. And for the serious jet-setting snowboarders, why not go for all four and bag a cool 20k? Power to the Poachers.